Sports on CTV are transforming how brands reach high-intent and
passionate audiences.
From major leagues to local events, we place your brand at the center of the moments that matter..
CTV SPORTS BY
Growth of 59% in LATAM driven by sports content.
Advanced segmentation by teams, leagues, and geography, with real-time metrics.
Premium sports formats reaching
+85% video completion rates.
Measurable impact: CTV drives real business results with precise segmentation and programmatic activation.
Official Distribution of in LATAM
Redefining the
Global CTV Ecosystem
Our global solution combines data, creativity, and real performance on Connected TV. We help brands go beyond awareness to achieve measurable and scalable results for their business.
As the Official Distributors of in more than 14 Latin American countries, we provide brands with exclusive access to the largest Spanish-language streaming ecosystem in the world.
CTV FOR BRANDFORMANCE
CTV SPORTS BY
Hora
10:00 am CST /11:00 am EST
Horario
10:00 am.
CTV is Now
and we are making it happen!
Presence in more than 14 countries with exclusive regional coverage
Massive and premium audiences in fully brand-safe environments
Innovative formats that connect with consumers across the entire funnel
Seamless integration of ViX as a core component of your CTV strategy.
Cross-device measurement and automatic optimization hat turn the larger screen into a performance engine.
Powering Smart TVs for
advertisers and agencies
At Mediam Group we are Official Distributors to activate the advertising inventory of VIDAA in the region, the Smart TV OS developed by Hisense.
We help brands win the
First Moment of Truth: the exact second
when the television turns on.
It is the #2 operating system (Smart TV OS) globally
with with over 50 million active devices.
Available
Formats
Home Screen
Video
Native Dislplay
FAST
Premium visibility before the user enters an app, from the
home screen, with local support from the PowerTV team.
Branded Experiences: Interactive formats
that transform attention into action.
90% of advertisers
in Performance TV
had never done TV
before
and today they get
metrics comparable to
search and social.
Customized
campaigns achieve
up to
2x higher ROI and
6x more website traffic.
Cross-device measurement
and automatic optimization
that turn the larger screen
into a performance engine.
Redefining the Global CTV Ecosystem
CTV is now! and we are making it happen.
Official Distribution of in LATAM
As the Official Distributors of in more than 14 Latin American countries, we provide brands with exclusive access to the largest Spanish-language streaming ecosystem in the world.
Presence in more than 14 countries with exclusive regional coverage
Massive and premium audiences in fully brand-safe environments
Innovative formats
that connect with consumers at every stage of the funnel
Seamless integration of ViX
as the centerpiece of your CTV strategy
Cases Studies
Our Brandformance approach is reshaping industries. From banking to tourism and entertainment, clients are achieving measurable results that surpass market benchmarks.
Campaigns with +98% VTR and up to 20x higher effectiveness than social.
Together, we strengthened the Halls Guatemala strategy on CTV and achieved:
38.26% lower cost per view compared with YouTube benchmarks
«Partnering with Mediam by Aleph helped us optimize our investment in Guatemala, reach our audience more efficiently and achieve standout results through the ViX and CTV ecosystem as part of our brand strategy.»Learn more
Revlon dazzles with ViX,
achieving completion rates of over 90%./span>.
Performly, in collaboration with Mediam Group, developed a high-reach strategy on Vix with disruptive creative content that invited audiences to connect with the brand. Thanks to excellent execution, a record was broken in completion rates with +98% demonstrating high engagement among key audiences for the brand.
Learn more
97% de completed view and 60% below the market benchmark for video ads.
Luis Velutini, Head of Marketing de New Balance LATAM, put it this way:
«Partnering with Mediam by Aleph has been key to innovating our brand strategies. Their focus on advanced tools and platforms such as ViX has allowed us to drive our awareness strategies with effective and transformative results.»Learn more
Let’s talk about your CTV strategy
Let’s talk about your CTV strategy
Ready to bring your brand
to the biggest screen?
Let’s talk about how we can help you
connect with your audience through
a strong ctv and strategy
Our team is ready to elevate your brand positioning starting today.
Insights, News & PR by Mediam by Aleph
Discover the most relevant CTV data, case studies, industry news and more.
Discover the most relevant CTV data, case studies, industry news and more.
All Rights Reserved © 2026
Let’s talk about your CTV strategy
*Disclaimer: Su información de contacto podrá ser compartida con los socios del evento.
Ready to bring your brand
to the biggest screen?
Let’s talk about how we can help you
connect with your audience through
a strong ctv and strategy
Our team is ready to elevate your brand positioning starting today.
Ready to bring your brand a la pantalla
más grande?
Official Distributors in Latin America
90% of advertisers in Performance TV had never done TV before
and today they get metrics comparable to search and social.
CTV FOR BRANDFORMANCE
Our global solution combines data, creativity and performance in real Connected TV. We help brands go beyond awareness to achieve measurable and scalable results for their business.
Cross-device measurement and automatic optimization
that turn the larger screen into a performance engine..
Customized campaigns achieve up to 2x más ROI and 6x more traffic.
90% of advertisers in Performance TV had never done TV before and today they obtain metrics comparable to search and social.
Branded Experiences:
Interactive formats that transform attention into action.
Interacción en pantalla: juegos, votaciones, exploración.
Mayor engagement y recuerdo de marca
Resultados comprobados en Brandformance.
Ready to bring your brand to the biggest screen?
Sports on CTV are transforming how brands reach high-intent and passionate audiences.
From Major leagues to local events,
we place your brand at the center of the moments that matter.
Growth of 59% in LATAM driven by sports content.
CTV SPORTS
Official Distributors in Latin America
Powering Smart TVs
for advertisers and agencies
At Mediam Group we are
Official Distributors to activate the advertising
inventory of VIDAA in the region, the
Smart TV OS developed by
Hisense, help brands win the
First Moment of Truth: the exact second
when the television turns on.
It is the #2 operating system (Smart TV OS)
globally with more than 50 millions
active devices
Home Screen
Video
Native Dislplay
FAST
Available Formats
Advanced segmentation by teams, leagues, and geography, with real-time metrics.
Premium sports formats reaching
Diffusion in LATAM:
by PowerTV by Mediam
97% de completed view and 60% below the market benchmark for video ads.
Luis Velutini,
Head of Marketing de New Balance LATAM, put it this way:
«Partnering with Mediam by Aleph has been key to innovating our brand strategies. Their focus on advanced tools and platforms such as ViX has allowed us to drive our awareness strategies with effective and transformative results.»
Together, we strengthened the Halls
Guatemala strategy on CTV and achieved:
38.26% lower cost per view compared with YouTube benchmarks
«Partnering with Mediam by Aleph helped us optimize our investment in Guatemala, reach our audience more efficiently and achieve standout results through the ViX and CTV ecosystem as part of our brand strategy.»
- Account Director, Publicis.
Learn more
Revlon dazzles with ViX, positioning itself in Panama with innovative, high-engagement formats, connecting with key audiences and achieving completion rates of over 90%.
Performly, in collaboration with Mediam Group, developed a high-reach strategy on Vix with disruptive creative content that invited audiences to connect with the brand. Thanks to excellent execution, a record was broken in completion rates with +98% demonstrating high engagement among key audiences for the brand.
Learn moreAcción en tiempo real, resultados medibles
Con Power TV by Mediam tu marca conecta con los fans durante los momentos deportivos más importantes. Activa en eventos como el Mundial 2026, Juegos Olímpicos, ligas locales y contenido exclusivo en FAST y AVOD.
¿Listo para dominar la cancha del streaming?
Measurable impact: CTV drives real business results with precise segmentation and programmatic activation.
Acción en tiempo real, resultados medibles
Con Power TV by Mediam tu marca conecta con los fans durante los momentos deportivos más importantes. Activa en eventos como el Mundial 2026, Juegos Olímpicos, ligas locales y contenido exclusivo en FAST y AVOD.
¿Listo para dominar la cancha del streaming?